Search Engine Optimization Advice for Nonprofits

Search Engine Optimization:

Every non profit organization should be interested in a good ranking in search engines. After all, you want your online constituents to find your site and to learn about you and perhaps even contribute in some way. They won't do that if they don't find you. The process of improving your results on search engines is called Search Engine Optimization (SEO).

1. Why listen to Altrue's advice? Chances are, you found Altrue.com through a search engine. For example, type in "non profit website designer" in google and we are the top ranked site. We hope to pass on what we've learned to you.

2) The key thing to note: there is NO SHORTCUT. SEO requires good old fashioned hard work, but will be worth it in increased traffic to your site.

3) Register your site at search engines: By standards, you should submit your website to the at least the 2 major search engines, Yahoo and Google, if not all of them.

Here are the some links where you can submit your site for each search engine:

Google http://www.google.com/addurl.html
Yahoo http://docs.yahoo.com/info/suggest/
Lycos http://insite.lycos.com
Altavista http://addurl.altavista.com/